6B Studio Branding workshop  project: ZEBRA was the strawberry flavor, sweet and tasty toothpaste of my childhood. As a part of branding workshop, I resurrected it, and it became a boutique striped whitening charcoal toothpaste, natural and fluoride free.


ZEBRA logo is a combination of the original typographic logo traced from an old newspaper ad, slightly modified and taglined with the fresh slogan: Black is the new White. The symbol I created is a tooth shape cut of a zebra stripes texture. 

Paper goods

Marketing billboard campaign

Commercial page

Orit Yardeni


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